Experts for the topics that matter when you build a business.
Michael Wild is your point of contact for starting up, strategy, financing, growth and management. For financial planning, digitalisation and AI, and mental strength and leadership, independent experts join as needed.

The team.

Founder of the institute
Michael Wild
Leader in the German Army's specialised forces, manager in banking and consulting, managing director who built German operations for international fintech companies, co-founder of several businesses. Michael Wild has personally supported more than 100 founders and is your point of contact for starting up, strategy, financing, growth and management.
Independent experts
Our experts are independent consultants. They work with the Michael Wild Coaching Institute as needed.

Business administration and financial planning
Dr. Michael Sendker
PhD economist · Banker · formerly KPMG
Michael holds a doctorate in economics, lectures at university and coaches founders in business administration and financial planning. He combines academic knowledge with experience from banking and management consulting. He helps founders understand their numbers, prepare financing and assess opportunities and risks realistically.

Digitalisation and artificial intelligence
Christian Busch
Computer scientist · CTO
Christian is a computer scientist, entrepreneur and coach for digitalisation, automation and AI. Drawing on his experience in IT leadership and founding companies, he helps founders simplify their workflows and make sensible use of digital tools. He makes technical topics easy to understand and practical to use.

Mindfulness and mental strength
Jana Solvejg
Certified mental trainer · Business coach
Jana is a certified mental trainer, business coach and speaker. She helps individuals, teams and leaders build mental strength and handle the pressures of work more consciously. Her focus is on mindfulness, resilience and self-leadership, with practical ideas for everyday life.

Leadership, performance and mental strength
Uwe Lerch
Former Managing Director, Sony Music Media · Co-founder of “Rock Hard”
Uwe co-founded the music magazine “Rock Hard” and was Managing Director at Sony Music Media. During his many years at Sony he played a major part in the success of the KuschelRock brand. Today he brings his experience from management, media and the music business to his work as a speaker and co-author of “Amplify Your Life”. Together with Jana Solvejg he helps leaders and teams build focus, self-leadership and mental strength, and combine high performance with a conscious use of their own energy.
Your next step in Germany starts with a conversation.
Business idea, registration or a decision you are stuck on: we talk it through and tell you honestly how we can help.
